Make A Difference Marketing Your Financial Service Company
Today the financial service industries are growing at a projection from $25,848 billion in 2022 to $37,484 billion in 2027 at a CAGR of 7.5%! Ref
People are looking for answers in managing the ever growing difficult financial landscape from dealing with rising cost of living & how to grow their net worth in a safe environment.
search interest for “why” in relation to “expensive” has grown 20% globally in the last 6 months alone.
“What is inflation” is one of the phrases that has seen a significant increase in search interest across the world this year.
As consumers look for ways to cut costs, many of the more affordable alternatives are, unexpectedly, better for the environment.
Reference: Google, Trends
How We Can Help You
We have helped out financial brands with growing their search presence, social media presence and create refreshed websites that connect with their users
Social Media
Increase your followers and brand image with professional accounts
SEO
Launch your website traffic with white hat on-site & off-site SEO
Web Design
Kickstart your website with a new optimized new interface
Paid Ads Management
Turbocharge your marketing with a targeted paid traffic
Email Marketing
Directly promote promotions & connect with your network through newsletters
certifications
Our Partnerships
Our Game Winning Process
When we start working together we ensure you are setup to succeed with the proper strategy from the beginning. This is why we start with the structure of your marketing strategy first
Consultation
Strategy
Development
Implementation
1
Consultation
We offer our free consultation first to find out your goals and current marketing strategies. From this call we will make sure that our services are a good fit for your business, and how to achieve your targets with the highest possible return on investment.
2
Building The Strategy
After we go through your goals together our next target is to build out your marketing strategy that is tailored for your budget, targets and needs.
3
Development
Typically the first month is the highest in terms of total involvement, and changes in your marketing strategy. When we start on the first month we check all conversion tracking, review the validity of the analytic platforms. Find opportunities to make a larger impact for your marketing efforts and setup our reporting dashboards/ monthly report.
4
Implementation & On Going Engagement
We keep a pulse on the data and trends so you don’t have to and adjust accordingly.
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Commonly Asked Questions for
Financial Service Marketing
What types of financial services companies benefit from digital marketing?
Digital marketing is beneficial for banks, credit unions, investment firms, insurance companies, mortgage lenders, financial advisors, fintech startups – and more! Our strategies are customized to meet the specific needs of each sector within the financial services industry. We have worked with accountants, tax companies, and within the private equity sector for various digital marketing services.
How can digital marketing help my financial services company grow?
Digital marketing increases your company’s visibility, attracts new clients, and strengthens relationships with existing customers. Techniques such as search engine optimization (SEO), content marketing, social media campaigns, and paid advertising help boost brand awareness and drive qualified leads. We specialize in making you visible to the people you want to be seen from.
What digital marketing strategies are most effective for financial services?
Effective strategies include SEO to improve search engine rankings, content marketing to establish thought leadership, social media marketing to engage with your audience, pay-per-click (PPC) advertising for targeted lead generation, email marketing for client retention, and analytics to measure and optimize performance.
How does SEO benefit financial services companies?
SEO improves your website’s visibility on search engines, making it easier for potential clients to find your services. By targeting relevant keywords and creating high-quality content, SEO helps drive organic traffic, increase brand credibility, and generate more leads.
What role does content marketing play in digital marketing for financial services?
Content marketing positions your company as a thought leader by providing valuable, informative content that addresses your audience’s needs and concerns. Why is this important? It builds trust, educates potential clients, and encourages them to choose your services over competitors.
How can social media marketing enhance my financial services brand?
Social media marketing allows you to connect with your audience, share valuable content, and promote your services. It helps build brand awareness, engage with clients, and foster a community around your brand. Platforms like LinkedIn, Twitter, and Facebook are particularly effective for financial services.
What is PPC advertising and how can it benefit my financial services company?
PPC advertising involves placing ads on search engines and social media platforms, where you pay each time someone clicks on your ad. It provides immediate visibility and can be highly targeted to reach specific demographics, resulting in high-quality leads and a measurable return on investment.
How important is email marketing for financial services?
Email marketing is crucial for nurturing leads and maintaining relationships with existing clients. It allows you to deliver personalized content, updates, and offers directly to your audience’s inbox, keeping your services top-of-mind and encouraging repeat business.
What kind of results can I expect from a digital marketing campaign?
Results vary based on the specific strategies used and your company’s goals. However, you can generally expect increased website traffic, higher search engine rankings, more qualified leads, improved client engagement, and a measurable increase in conversions and ROI.
How do you measure the success of digital marketing efforts?
We love DATA (and if you’re in fiance – you very likely do to)! Startemup uses a variety of metrics and tools to measure success, including website analytics, keyword rankings, conversion rates, lead generation, and social media engagement. Regular reporting and analysis ensure that our strategies are effective and continuously optimized for the best results.
Modernizing & Digitizing The Financial services industry
We specialize in bringing older websites back to life with a fresh new interface, interactive content & SEO beneficial elements that will bring your brands website back into a relevant space again.
